Multichannel marketing stories
Cloudflare outage puts GBP £15 million UK ad spend at risk
Last month
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multichannel marketing
A Cloudflare outage jeopardised GBP £15 million of UK ad spend as marketing campaigns ran unaware websites and checkouts were down for hours.
Tech marketing in 2025 shifts to strategy & messaging clarity
Last month
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multichannel marketing
In 2025, tech firms shift marketing focus from volume to clarified strategies, stronger positioning and executive-led messaging for greater commercial impact.
Exclusive: How Glu.ai blends brand safety with AI-driven commerce
Fri, 1st Aug 2025
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multichannel marketing
Glu.ai pioneers ethical AI in conversational commerce, blending brand integrity with scalable, user-trusted automation for seamless marketing experiences.
SALESmanago launches AI tools for faster multichannel campaigns
Thu, 17th Jul 2025
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multichannel marketing
SALESmanago launches AI-powered tools to speed up multichannel marketing, enabling faster campaign creation without developer help across email, SMS, and more.
Amazon Ads launches 'Make Media Magic' campaign in Australia
Mon, 2nd Jun 2025
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multichannel marketing
Amazon Ads has launched the Make Media Magic campaign in Australia, targeting marketers with fresh tools to boost creativity and campaign impact.
Distology appoints Sarah Geary as new Chief Commercial Officer
Wed, 2nd Oct 2024
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multichannel marketing
Sarah Geary steps into Chief Commercial Officer role at Distology, part of broader restructuring efforts, after success as Chief Marketing Officer.
SAS named leader in Forrester Wave for real-time interaction management
Mon, 4th Mar 2024
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multichannel marketing
SAS Customer Intelligence 360 achieves top status in The Forrester Wave: Real-Time Interaction Management, Q1 2024, reinforcing its crucial role in delivering hyper-personalised customer experiences.
Industry Expert Darren Singer Joins ITG as CFO to Drive Global Expansion
Wed, 27th Sep 2023
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multichannel marketing
Industry expert appointed CFO to drive global expansion for Inspired Thinking Group, a leading marketing services company.
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Team ITG taps Roger Binks as Managing Partner
Thu, 8th Jun 2023
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multichannel marketing
Team ITG appoints Roger Binks as Managing Partner to lead its go-to-market strategy in UK & European markets & support its global client base.
SAS a Leader in Magic Quadrant for multichannel marketing hubs
Wed, 9th May 2018
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multichannel marketing
SAS has been crowned a Leader in Gartner's Magic Quadrant for Multichannel Marketing Hubs, excelling in analytics-driven omnichannel customer experiences.