Multichannel marketing stories - Page 2
Martech experts discuss future of customer data platforms, interoperability and AI
Thu, 18th Dec 2025
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data analytics
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cx
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martech
Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.
Tech marketing in 2025 shifts to strategy & messaging clarity
Tue, 18th Nov 2025
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martech
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partner programmes
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cdp
In 2025, tech firms shift marketing focus from volume to clarified strategies, stronger positioning and executive-led messaging for greater commercial impact.
Exclusive: How Glu.ai blends brand safety with AI-driven commerce
Fri, 1st Aug 2025
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encryption
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genai
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data privacy
Glu.ai pioneers ethical AI in conversational commerce, blending brand integrity with scalable, user-trusted automation for seamless marketing experiences.
Amazon Ads launches 'Make Media Magic' campaign in Australia
Mon, 2nd Jun 2025
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martech
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marketing
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adtech
Amazon Ads has launched the Make Media Magic campaign in Australia, targeting marketers with fresh tools to boost creativity and campaign impact.
SAS named leader in Forrester Wave for real-time interaction management
Mon, 4th Mar 2024
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cx
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martech
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personalisation
SAS Customer Intelligence 360 achieves top status in The Forrester Wave: Real-Time Interaction Management, Q1 2024, reinforcing its crucial role in delivering hyper-personalised customer experiences.
Industry Expert Darren Singer Joins ITG as CFO to Drive Global Expansion
Wed, 27th Sep 2023
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edutech
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martech
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partner programmes
Industry expert appointed CFO to drive global expansion for Inspired Thinking Group, a leading marketing services company.
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Team ITG taps Roger Binks as Managing Partner
Thu, 8th Jun 2023
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modernisation
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expansion
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multichannel marketing
Team ITG appoints Roger Binks as Managing Partner to lead its go-to-market strategy in UK & European markets & support its global client base.
SAS a Leader in Magic Quadrant for multichannel marketing hubs
Wed, 9th May 2018
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data analytics
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martech
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cdp
SAS has been crowned a Leader in Gartner's Magic Quadrant for Multichannel Marketing Hubs, excelling in analytics-driven omnichannel customer experiences.