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Elastic Stories

Australian Stories

Elastic stories

'Software is not dead', says Elastic CPO Ken Exner
Digital Transformation

'Software is not dead', says Elastic CPO Ken Exner

Elastic's Ken Exner insists “software is not dead” as the firm touts AI-powered search, context engineering and new agent-building tools.

By Adam Zuchetti • 5 min read • Fri, 6th Mar 2026
Poor website search drives Australian shoppers away
DevOps

Poor website search drives Australian shoppers away

Australian shoppers are deserting online retailers over clunky site search, with many paying more elsewhere for AI‑style, natural language results.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 5th Mar 2026
Elastic unveils tools to boost reliability of AI agents
Data Analytics

Elastic unveils tools to boost reliability of AI agents

Elastic launches Agent Builder and Workflows to help enterprises build more reliable AI agents that span fragmented internal data systems.

By Shannon Williams • 4 min read • Fri, 23rd Jan 2026
AI to transform Australian freight, data & jobs by 2026
Data Protection

AI to transform Australian freight, data & jobs by 2026

AI is set to overhaul Australian freight, data strategy and jobs by 2026, as leaders shift from pilots to deep, context-aware deployment.

By Kaleah Salmon • 5 min read • Fri, 2nd Jan 2026

Global Stories

Elastic stories

Elastic ties security platform to Google's air-gapped cloud
Hybrid Cloud

Elastic ties security platform to Google's air-gapped cloud

Regulated agencies can now use Elastic’s security tools inside disconnected Google cloud environments as threats grow more automated.

By Sean Mitchell • 4 min read • Last month
Elastic launches MCP apps for security & observability
Virtualisation

Elastic launches MCP apps for security & observability

Analysts can now triage threats and trace outages from inside AI tools, as Elastic’s public preview cuts dashboard switching.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Percona & Chainguard launch supported database images
Virtualisation

Percona & Chainguard launch supported database images

Enterprises could cut in-house patching as the deal brings supported, security-focused database container images to production environments.

By Sean Mitchell • 4 min read • Fri, 27th Mar 2026
Elastic drops endpoint fees as it adds workflow automation
Endpoint Protection

Elastic drops endpoint fees as it adds workflow automation

Elastic scraps per-endpoint XDR fees and adds native workflow automation in a bid to lower cyber costs and widen security coverage.

By Mark Tarre • 5 min read • Tue, 24th Mar 2026
Quiq hires Jen Grant as CMO to drive scaled AI agents
Unified Communications

Quiq hires Jen Grant as CMO to drive scaled AI agents

Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Mar 2026
Elastic says AI search & context now decide customer loyalty
Hybrid Cloud

Elastic says AI search & context now decide customer loyalty

Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.

By Anthony Caruana • 6 min read • Tue, 10th Mar 2026
Shoppers ditch Australian brands over poor site search
Digital Transformation

Shoppers ditch Australian brands over poor site search

Shoddy search tools are driving Australians from favourite online retailers, with 72% abandoning brands and many paying rivals more.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 5th Mar 2026
Elastic unveils multilingual embeddings for search
Small Language Models

Elastic unveils multilingual embeddings for search

Elastic launches compact multilingual embedding models for Elasticsearch, promising faster, cheaper semantic search and stronger RAG performance.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 25th Feb 2026
BADIIS malware hijacks IIS servers for covert SEO fraud
Malware

BADIIS malware hijacks IIS servers for covert SEO fraud

BADIIS malware is hijacking over 1,800 IIS servers worldwide, quietly boosting illicit gambling and crypto phishing sites via poisoned SEO.

By Sean Mitchell • 4 min read • Fri, 13th Feb 2026
Gigamon honours global partners in channel-first push
EduTech

Gigamon honours global partners in channel-first push

Gigamon crowns top global partners as it doubles down on a channel-first strategy and claims 50% share of deep observability market.

By Kaleah Salmon • 6 min read • Fri, 23rd Jan 2026
Gigamon honours global partners for deep observability
EduTech

Gigamon honours global partners for deep observability

Gigamon has named top global partners across regions and alliances, spotlighting deep observability as a pillar of hybrid cloud security.

By Karen Joy Bacudo • 6 min read • Thu, 22nd Jan 2026
Atturra caps 2025 with major APAC tech awards haul
Virtualisation

Atturra caps 2025 with major APAC tech awards haul

Atturra closes 2025 with a sweep of APAC tech and industry awards, cementing its rise as a regional IT services heavyweight.

By Sean Mitchell • 4 min read • Wed, 17th Dec 2025

Stories from Other Regions

Elastic stories

Thailand taps Elastic to power 'Year of Cybersecurity'
Firewalls

Thailand taps Elastic to power 'Year of Cybersecurity'

Thailand's cyber agency picks Elastic as core platform for 2025 'Year of Cybersecurity', spanning government rollout and skills training.

By Sean Mitchell • 4 min read • Thu, 11th Dec 2025