To speed up crisis response - just get texting, says Soprano
Soprano Design is the Australian software design firm responsible for the messaging platform Mobile Enterprise Messaging Suite (MEMS).
The crisis management tool Soprano RapidAlert has been added to MEMS, allowing organisations to manage business continuity through SMS alerts to standby teams and incident first responders.
According to Soprano CEO Horden Wiltshire, with an increased likelihood of extreme events relating to natural disasters, the environment, civil unrest and cyber security, there is a demand for software capable of direct and effective communication. This demand is what motivated the development of RapidAlert.
"Corporate demands today for fast, direct and interactive communications with staff and stakeholders in multiple locations is escalating by the week," explains Wiltshire.
"Soprano, based on the feedback from global clients including Fortune 500 companies, has developed a suite of apps to align with business expectations, corporate and, in many cases, legal requirements as management pressures for greater efficiencies increase.
Wiltshire explains that with the presence of text messaging, the alerts will reach the relevant people immediately, as well as track whether they have responded to an alert on time.
He adds, "our crisis management system increases organisation's agility and responsiveness during and after an extreme event, quickly reaching employees to help reduce the severity impact on damage to reputation, revenue and customer relationships.
He also states that there is a direct correlation between the response time to an incident or disruption and an increase in costs and damages.
Included in RapidAlert's features is the ability to report in real-time and enable live monitoring of who has and hasn't responded as well as access to Business Continuity Plan templates - contact lists.
The application is available in a range of sectors that rely incident management and reliable business continuity, such as security and event staff, healthcare workers providing in-home care to patients, IT teams responsible for system availability - outages and remote workers such as mining technicians, repairmen, construction workers and labourers.