CYFOX & Simplicity One partner for SMB cybersecurity

CYFOX Security and Simplicity One have entered into a strategic partnership aimed at providing affordable cybersecurity solutions to small and medium-sized businesses (SMBs) in Australia and New Zealand.

The collaboration seeks to leverage CYFOX's cybersecurity platform, renowned for managed security service providers (MSSPs), as Simplicity One aims to enhance its managed cybersecurity services offering. The partnership is expected to deliver scalable, mature, and cost-effective cybersecurity programmes tailored specifically for the needs of Australian SMBs.

The managed cybersecurity services market worldwide is projected to grow significantly. It is anticipated that the market value will reach USD $52.9 billion by 2028, up from USD $30.6 billion in 2023/24. Despite existing opportunities, MSSPs encounter challenges relating to the management and scaling of operations, primarily due to the complexity of security tools and infrastructures, which often hinders integration, heightens management overhead, and complicates cost control.

"Our approach of 'One-and-done' cybersecurity platforms like CYFOX represent a breakthrough for MSSPs, helping them streamline operations, reduce costs, and optimise workflows while delivering robust protection," stated Peter Agamalis, Vice President of Business Partnerships at Simplicity One.

Agamalis further elaborated, "CYFOX's cybersecurity platform is a complete game-changer for MSSPs. We work with many Channel Partners and their respective SMBs that don't have the resources for large security teams or multi-million-dollar budgets. As one of Australia's early adopters for our MSSP Partners to offer cybersecurity-as-a-service with 24/7 support as a standard, this partnership empowers us to provide unmatched security tailored to our clients' needs. Moreover, CYFOX offer a complete holistic blend of all-in-one security tools, that Partners would otherwise be required to use separately."

Challenges faced by existing enterprise solutions have been highlighted, where they often fail MSSPs by prioritising ease of use for end users over the functionality needed by providers. This includes poor user experience, rigid policies, and inadequate documentation, which leaves MSSPs struggling to adapt their services to meet client-specific requirements. As Agamalis noted, "The odds of receiving knowledgeable support are dismally low." CYFOX's platform seeks to address these gaps by providing the flexibility and tools necessary for MSSPs to succeed.

Joseph Tal, Chief Executive Officer of CYFOX, commented, "A mature cybersecurity program is no longer optional; it's essential for business survival. However, cybersecurity isn't one-size-fits-all. CYFOX and Simplicity One share a commitment to delivering tailored, cost-effective solutions that meet the unique needs of each client. We are thrilled to welcome Peter and his team into the CYFOX ecosystem."

The partnership will introduce a fully scalable and mature solution that requires no additional integration and automates manual, time-consuming processes to boost efficiency. New clients can be onboarded in less than 45 seconds with instant protection, supported by flexible pay-as-you-go pricing to accommodate any budget, as well as 24/7 customer support for unmatched reliability.