YouTube stories - Page 5
Vevo & PubMatic team up for global CTV inventory access
Fri, 23rd Feb 2024
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martech
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youtube
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transparency
Vevo, the music video network, partners with independent tech company PubMatic to offer media buyers enhanced access to its global CTV inventory, marking a new era for programmatic CTV growth.
Australians spend more time on social media, TikTok leads the way
Wed, 21st Feb 2024
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gaming
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martech
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digital entertainment
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.
Philips MediaSuite hospitality TV sales surpass 500k units
Fri, 16th Feb 2024
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digital signage
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digital entertainment
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clean technologies
PPDS has marked a significant milestone, with sales of its Philips MediaSuite hospitality TVs - favourites among global hotel chains for in-room entertainment.
Empowering women in tech: Breaking barriers and advancing careers
Fri, 16th Feb 2024
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ar, vr & metaverse
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youtube
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linkedin
Diversity and inclusion in the tech industry have finally become more influential, with women applying fresh perspectives to this constantly evolving domain.
Google joins C2PA, bolstering fight against digital misinformation
Fri, 9th Feb 2024
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martech
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ai
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microsoft
Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.
Beatgrid reveals key insights from USD $18m ad-effectiveness studies
Thu, 1st Feb 2024
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clean technologies
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google
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youtube
Beatgrid reveals unprecendented advertising measurement data from 500+ global campaigns, discerning trends in consumer viewing habits, and reshaping ad-effectiveness in the cross-media sphere.
Instagram influencer marketing expected to hit USD $22 billion by 2025
Mon, 22nd Jan 2024
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martech
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youtube
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instagram
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social eCommerce and a shift to digital advertising.
Content creators earn $700m across social media platforms in 2023
Sat, 16th Dec 2023
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youtube
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instagram
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social media
Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.
Electrify partners with Papercup to dub popular YouTube channel using AI
Tue, 12th Dec 2023
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ai
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youtube
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ml
Electrify Video Partners is teaming up with AI dubbing firm Papercup to translate YouTube's science channel Veritasium into Portuguese.
Ad fraud set to surge due to automation advancements
Tue, 21st Nov 2023
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open source
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youtube
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transparency
Insikt Group warns ad fraud losses could surge to $100bn due to a rise in automated solutions like bot software.
YouTube unveils AI-powered 'Spotlight Moments' adTech
Wed, 18th Oct 2023
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martech
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google
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youtube
YouTube's new AI feature, Spotlight Moments, identifies relevant video content for enhanced brand advertising.
Zitcha partners with tyresales to optimise retail media networks
Mon, 16th Oct 2023
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data analytics
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martech
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personalisation
Zitcha partners with tyresales to revolutionise retail media networks, enhancing ad campaigns using valuable data.
ALIAVIA Ventures raises $13.5M fund for female-led startups
Wed, 11th Oct 2023
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digital entertainment
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microsoft
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google
ALIAVIA Ventures nets AU$13.5m to back female-led technology firms in Australia and the US, closing a funding gap.
Rapid increase in YouTube stream-jacking attacks – report
Wed, 11th Oct 2023
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email security
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cybersecurity
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youtube
The attacks involve re-directing followers popular channels to one run by cybercriminals or a cybercriminal taking full control of the real channel.
Fast Company names #1 most innovative company in video
Tue, 19th Apr 2022
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digital entertainment
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ai
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youtube
Jellysmack, a global creator company, has been named in Fast Company's annual list of the World's Most Innovative Companies for 2022.
YouTube Shorts a haven for scammers using stolen TikTok videos
Fri, 14th Jan 2022
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email security
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cybersecurity
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youtube
Scammers are stealing TikTok videos and reposting them on YouTube Shorts to gain views and subscribers, according to new research from Tenable.
Google uncovers phishing campaign targeting YouTube creators with cookie theft malware
Thu, 21st Oct 2021
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malware
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phishing
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email security
Cookie Theft, or pass-the-cookie attack, is a session hijacking technique that enables access to user accounts with session cookies stored in the browser.
New research reveals most desired blocked internet content
Fri, 14th Aug 2020
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vpns
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youtube
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censorship
Over 80% of internet users searching how to unblock something online want access to YouTube content, a study has found.
YouTube Music becomes the future of Google's music streaming ambitions
Wed, 13th May 2020
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google
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youtube
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google home
Google is merging its Google Play Music system into YouTube and has introduced a bunch of impressive new features.
No surprise: Vodafone calls and data usage up as week three of lockdown sets in
Thu, 9th Apr 2020
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uc
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digital entertainment
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youtube
Calls and data usage on the Vodafone network remain high, according to Vodafone NZ who has released its latest network report in week 3 of lockdown.