SecurityBrief Australia - Technology news for CISOs & cybersecurity decision-makers

Social Media stories - Page 5

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DHL tops list of companies most impersonated by criminals
Wed, 19th Jan 2022
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phishing
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email security
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cybersecurity
DHL is the most imitated brand by cybercriminals, according to Check Point Software's 2021 Q4 Brand Phishing Report.
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YouTube Shorts a haven for scammers using stolen TikTok videos
Fri, 14th Jan 2022
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email security
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cybersecurity
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scams
Scammers are stealing TikTok videos and reposting them on YouTube Shorts to gain views and subscribers, according to new research from Tenable.
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TikTok's unveils plans to safeguard and diversify recommendations
Mon, 27th Dec 2021
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social media
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online safety
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cybersafety
TikTok has unveiled new details about the platform's work to safeguard and diversify its recommendation system.
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Back in style: Virtual try-on tech making waves on social media
Tue, 7th Dec 2021
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cloud services
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online shopping
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social media
Virtual try-on tech becomes latest trend in online shopping market with Zyler reporting half a million outfits tried on in one week.
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BREAKING: Facebook rebrands to Meta, Zuckerberg unveils 'metaverse'
Fri, 29th Oct 2021
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vr
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metaverse
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facebook
Mark Zuckerberg unveils Facebook's vision for the 'metaverse' and announces the company's rebranding as Meta. #Metaverse #FacebookRebranding.
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Twitter trials new advertising system in tweet conversations
Mon, 18th Oct 2021
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advertising
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social media
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twitter
Twitter tests new ad format, inserting ads under tweet replies, offering more opportunities for businesses and more ad saturation for users.
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Kiwis have a strong distrust over how companies use their personal data
Thu, 7th Oct 2021
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social media
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privacy
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online security
The majority of New Zealanders are concerned about data privacy, with 53% stating companies are requesting too much personal information.
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Are banks, social media and telcos to blame for scam explosion?
Mon, 27th Sep 2021
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email security
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cybersecurity
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scams
Consumers think banks, retailers and mobile operators need to do more to protect them and their personal information from fraudsters.
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Hootsuite deepens partnership with Microsoft Teams
Fri, 3rd Sep 2021
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uc
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microsoft
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voip
The deepening of Hootsuite and Microsoft's alliance will enable brands to extend their reach through employee networks.
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Linktree selects Snowflake platform to support intelligence and analytics
Mon, 26th Jul 2021
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bi
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big data
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data analytics
Snowflake has announced it’s been chosen by Linktree to support the company’s business intelligence and analytics activities.
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Plan for Christchurch Call to target social media algorithms welcomed
Fri, 14th May 2021
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cloud services
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social media
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christchurch
A tech specialist says targeting social media algorithms is an important step to reduce extremist online content. .
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Facebook ad engagement equal to social networking, study finds
Tue, 2nd Feb 2021
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facebook
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social media
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social networking
Facebook users are engaging just as much with ads as they are with each other, according to new data from Hootsuite and We Are Social.
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Users pay with personal data - Kaspersky on WhatsApp move to share data with Facebook
Tue, 19th Jan 2021
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bi
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big data
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data analytics
WhatsApp's new terms and conditions, which allow data sharing with Facebook, have sparked criticism among users.
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Hootsuite announces acquisition of SaaS provider Sparkcentral
Tue, 12th Jan 2021
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saas
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social media
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hootsuite
Hootsuite acquires Sparkcentral, a SaaS provider for digital customer engagement, expanding its social customer care capabilities.
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Trump social media ban too little, too late
Mon, 11th Jan 2021
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social media
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politics
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misinformation
Social media's suspension of Trump does little to combat online misinformation, says Reset Australia's Chris Cooper.
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Times Square brings New Year's Eve to homes around the globe
Thu, 31st Dec 2020
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gaming
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technology gifts
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holiday season
Organisers of the New Year's Eve Ball Drop Celebration are bringing the world's biggest party to homes around the world, live and direct from Times Square.
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APAC consumers say firms' social media reputation matters
Thu, 17th Dec 2020
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social media
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kaspersky
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branding
If a crisis unfolded, 38% would stop using an organisation’s products if they were caught up in a crisis that spilled online.
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Seismic acquires Grapevine6 social sales platform
Thu, 3rd Dec 2020
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social media
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forrester research
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digital marketing
The acquisition will result in an integrated offering called Seismic LiveSocial, a social engagement solution for sales and client-facing teams.
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Hootsuite launches integration with Dynamics 365
Tue, 17th Nov 2020
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microsoft
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crm
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martech
The new alliance will bring a suite of social capabilities to Microsoft customers from Hootsuite’s 150+ app ecosystem.
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How NZ Labour crushed the National Party on Facebook
Wed, 4th Nov 2020
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martech
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social media
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digital marketing
National Party's broad, varied Facebook campaign may have contributed to their election loss, says digital marketing expert.
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Social media plays important part in B2B decision-making - Hootsuite report
Fri, 30th Oct 2020
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social media
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b2b
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b2b marketing
B2B decision makers see social media as a means to discover new products and services, with YouTube leading the social platform of choice.
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Firms that use social as a 'megaphone' miss out on transformation - Hootsuite
Wed, 23rd Sep 2020
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crm
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cx
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martech
Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.
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3.96 billion people now use social media
Mon, 27th Jul 2020
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advertising
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social media
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hootsuite
Over 3.9 billion people now use social media, with COVID-19 lockdowns contributing to the rise in usage, according to a report by Hootsuite and We Are Social.
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How to stay ‘screen fit’ when working at home
Tue, 5th May 2020
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wfh
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social media
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remote working
Pandemic sparks digital fatigue; finding balance in a new remote-work era crucial for mental health.