Social Media Management stories

In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.

Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.

Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.

Khoros appoints Travis Mason as VP and Country Manager for Australia and NZ, signaling the company's commitment to regional expansion and digital-first CX.

GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.

If a crisis unfolded, 38% would stop using an organisation’s products if they were caught up in a crisis that spilled online.

Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.

Hootsuite recognized as a leader in Forrester's Sales Social Engagement Tools report, praised for its seller-focus and scale.

Freelance writing and API development topped the list of fastest-growing jobs in 2018, driven by surging demand for digital content and web services.

These trends should keep marketers, customer experience leaders, social media professionals and executives awake at night.

Hootsuite launches new LinkedIn integrations, allowing businesses to schedule video posts, @mention Pages, and monitor engagement directly through its platform.

Gartner’s 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.

NBN Co has appointed Paul Tyler as its new chief customer officer for business, taking over from the retiring John Simon; Karina Keisler also set to depart.

Hootsuite received the highest possible scores in the measurement and data functionality, planned enhancements, and pricing transparency criteria.

Twitter secures its future by acquiring TweetDeck, enhancing its offer to power-users and brands in a bid to monetise tweets effectively.

Businesses often shy away from social media due to fears of brand degradation, outdated techniques, and competitive threats. Here's how to overcome them.

Discover how HootSuite, the ultimate media tool, revolutionises social media management for businesses, offering seamless collaboration and analytics.

You need a strong understanding of your site’s metrics and monitoring platform, and the confidence to help you cope with the inevitable knockers.

Whether you or your business is into social networking or not, you cannot afford to ignore new media channels.

Boost your business on Facebook with these expert tips on creating a dynamic page and targeted ads to connect with millions.