SecurityBrief Australia - Technology news for CISOs & cybersecurity decision-makers

Social Media Management stories

Story image
Emplifi recognised as significant vendor in Forrester's Social Suite Landscape
Last month
#
cx
#
martech
#
ai
Customer engagement platform, Emplifi, has been recognised as a noteworthy vendor in Forrester's Q4 2023 Social Suite Landscape, reflecting the rising importance of social suite solutions.
Story image
Hootsuite's harmony-themed campaign disrupts B2B marketing norms
Fri, 27th Oct 2023
#
productivity
#
b2b
#
cios
Hootsuite challenges B2B marketing norms with a disruptive, harmony-themed creative campaign to transform product launches.
Story image
Khoros appoints Travis Mason as VP & Country Manager for ANZ
Fri, 21st Apr 2023
#
contact centre
#
chatbots
#
telstra
Khoros appoints Travis Mason as VP and Country Manager for Australia and NZ, signaling the company's commitment to regional expansion and digital-first CX.
Story image
Higher social media spend by Australian SMEs in 2023: GetApp
Tue, 21st Mar 2023
#
creative technologies
#
social media listening
#
social media
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
Story image
APAC consumers say firms' social media reputation matters
Thu, 17th Dec 2020
#
social media
#
kaspersky
#
branding
If a crisis unfolded, 38% would stop using an organisation’s products if they were caught up in a crisis that spilled online.
Story image
Firms that use social as a 'megaphone' miss out on transformation - Hootsuite
Wed, 23rd Sep 2020
#
crm
#
cx
#
martech
Organisations often limit social to the marketing department, but instead it should be connected into the ‘lifeblood and workflow’.
Story image
Hootsuite leads the social engagement charge - Forrester report
Wed, 24th Apr 2019
#
bi
#
big data
#
data analytics
Hootsuite recognized as a leader in Forrester's Sales Social Engagement Tools report, praised for its seller-focus and scale.
Story image
Jobs 'aplenty' for freelance writers, devs & eCommerce specialists?
Thu, 17th Jan 2019
#
martech
#
seo
#
commerce systems
Growth in freelance writing, API dev, and blockchain roles outpaces journalism in 2018.
Story image
Hootsuite's five social trends marketers should take note of
Fri, 7th Dec 2018
#
cx
#
martech
#
social media
These trends should keep marketers, customer experience leaders, social media professionals and executives awake at night.
Story image
Hootsuite's new social media integrations for LinkedIn
Mon, 19th Nov 2018
#
linkedin
#
hootsuite
#
social media management
Hootsuite enhances LinkedIn strategy, enabling direct video scheduling and @mentions for better engagement.
Story image
Four ways social media management software is transforming CX
Fri, 1st Jun 2018
#
crm
#
cx
#
martech
Gartner’s 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.
Story image
NBN Co names Paul Tyler as its new chief customer officer
Thu, 8th Feb 2018
#
smartphones
#
dei
#
broadband
NBN Co appoints ex-Telstra exec Paul Tyler as new chief customer officer, succeeding retiree John Simon.
Story image
Forrester names Hootsuite leader in social media management solutions
Wed, 14th Jun 2017
#
forrester research
#
hootsuite
#
report
Hootsuite received the highest possible scores in the measurement and data functionality, planned enhancements, and pricing transparency criteria.
Story image
Twitter welcomes TweetDeck to the nest
Thu, 26th May 2011
#
social media
#
twitter
#
social media management
Twitter secures its future by acquiring TweetDeck, enhancing its offer to power-users and brands in a bid to monetise tweets effectively.
Story image
Overcoming your social media fears
Wed, 1st Sep 2010
#
digital marketing
#
social media
#
social media management
Why are so many businesses afraid of social media? Are they afraid they're too boring?.
Story image
A wise media tool
Sun, 1st Aug 2010
#
social media
#
twitter
#
hootsuite
You’ll need a tool to streamline your conversations to make your social media work for you!.
Story image
How are you doing? Ask the customer
Sun, 1st Aug 2010
#
digital marketing
#
social media
#
social media management
You need a strong understanding of your site’s metrics and monitoring platform, and the confidence to help you cope with the inevitable knockers.
Story image
THE TOP 5 HIDDEN DANGERS FOR SOCIAL NETWORKING
Sun, 1st Aug 2010
#
social media
#
twitter
#
social media management
Whether you or your business is into social networking or not, you cannot afford to ignore new media channels.
Story image
Tips for Facebook success
Sun, 1st Aug 2010
#
facebook
#
social media
#
retail
There are 500 million users on Facebook today and Facebook pages have created more than 5.3 billion fans.
Story image
PROTECT YOUR IDENTITY
Mon, 1st Mar 2010
#
social media
#
social media management
#
social network
Do you really want your boss (or a potential employer) to see the photos from Friday night’s party?.