Media stories

SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.

Prophet appoints James Sawyer as VP Sales and Partnerships to boost growth and predictive decision intelligence in Sydney and Brisbane markets.

HCLTech has joined Microsoft's AI Business Solutions Inner Circle for 2025/26, placing it in the top 1% of global Microsoft partners driving AI innovation.

Autodesk launches AI-powered updates across design, manufacturing, construction, and media, enhancing collaboration and productivity with new cloud tools.

Layercake integrates Ant Media Server into Streamcake, enabling ultra-low latency streaming with sub-0.5 second delay for live and on-demand media workflows.

SailPoint and HCLTech have partnered to deliver AI-driven identity security solutions, aiding enterprises in managing digital identities across hybrid and multicloud environments.

Prophet appoints Claudia Kidd as Strategic Growth Lead to drive expansion across ANZ, adding six new roles amid rising client demand in marketing sectors.

Shopfully appoints Blake Wright as Sales Director in Australia to expand its retail media presence and drive growth across digital and omnichannel platforms.

Merchantwise Group has acquired Jaywing and Frank Digital in its largest deal, boosting its marketing and media capabilities in Australia.

Launchd has acquired Australian influencer agency Hoozu to boost its global creator strategy and expand its influencer marketing capabilities.

Dr John Flackett received an honorary Doctor of Science from Southampton Solent University for three decades of pioneering work in artificial intelligence education and research.

Endava appoints Alastair Lukies as Chief Engagement Officer and Rob Machin as Chief People and Locations Officer to boost AI-led growth and global engagement.

HCLTech partners with OpenAI to integrate generative AI into its platforms, aiding enterprises in sectors like finance and healthcare to adopt AI at scale securely.

HCLTech partners with OpenAI to integrate AI products into services, boosting global enterprises' digital transformation and operational efficiency.

At humAIn 2025, experts reveal AI is reshaping creativity, search, and work, urging brands to blend human insight with machine intelligence for success.

NBN Co has been named Australia's most sustainable public sector firm and tops the southern hemisphere in the 2025 Corporate Knights index.

Freepik launches Enterprise AI plan offering secure, scalable creative tools with centralised controls, legal protections, and unlimited users for large firms.

StackAdapt launches new email and Data Hub tools, integrating owned and paid media via one platform to boost marketers' efficiency and insight.

Endava formalises its partnership with OpenAI, joining the Beta Services Partner Program to advance AI-driven business transformation globally.

A new report reveals that AI platforms now heavily rely on earned media for brand visibility, reshaping how Australian businesses are discovered.