Channel ecosystem stories

Hitachi Vantara has honoured five Australia and New Zealand partners at its 2025 awards, as the vendor steps up channel investment amid AI readiness concerns.

Backblaze appoints Anuj Kumar as Chief Revenue Officer to accelerate AI-focused growth, as B2 Cloud Storage expands with neocloud demand.

NeonNow rebrand puts Sydney founder's customer platform in 170 markets as AI demand lifts channel partner hopes.

Samsung broadens Australian B2B reach by putting rugged smartphones and tablets through Ingram Micro, targeting logistics, healthcare and frontline teams.

Netos picks Nebula as its first global services partner to scale FinOps-style network spend management for channel-led enterprise roll-outs.

Logicalis Australia expands Erica Smith's remit to lead marketing and vendor alliances, unifying partner strategy to drive channel growth.

SonicWall earns a 5-Star rating in the 2026 CRN Partner Program Guide, spotlighting its focus on partner success and security outcomes.

NCS has been named Check Point's APAC Top Partner of the Year, leading a slate of regional award winners unveiled in Bangkok for FY25.

Nord Security taps Wavelink to distribute its business security suite to MSPs and resellers across Australia and New Zealand.

Kinetic IT has been named ServiceNow's 2026 Asia Pacific Consulting & Implementation Rising Star Partner, after recently attaining Elite status.

Yubico launches YubiNation partner tiers and expanded training to boost phishing-resistant identity security amid rising breach costs.

Sage sees four senior leaders named 2026 CRN Channel Chiefs as it leans on partners to drive AI-led growth for SMB finance and HR.

Pure Storage launches an Ambassador partner tier and boosts services focus, aiming to deepen channel skills in AI, cyber resilience and cloud.

DNX Solutions appoints former KPMG and Microsoft executive Rebecca Sebastian as national sales lead to drive its Australian enterprise growth.

Extreme launches Partner First, a unified global programme promising simpler rebates, faster deal approvals and AI tools for resellers.

Ingram Micro warns Australian MSPs face rising complexity, skills gaps and cyber risk, but says clear value propositions are driving growth.

Fastly launches a new certification programme for partners to tackle rising cyber threats, enhancing security expertise and service delivery worldwide.

Appian highlights Australia's lead in enterprise AI adoption through practical, process-focused 'boring AI' delivering real value and efficiency gains.

Aryaka has launched a revamped partner programme to accelerate global channel growth, boosting support and incentives for distributors and resellers worldwide.

Appian has appointed Scott Van Valkenburgh as Senior VP to lead global partnerships, aiming to expand its AI-powered automation platform adoption worldwide.