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Amperity stories

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Amperity expands Australian operations with AWS rollout

Last week
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saas
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digital transformation
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hyperscale
Amperity adds Melbourne staff and launches in AWS Sydney and Melbourne to meet Australia's strict data residency demands.
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Retailers warned: identity gaps blunt AI personalisation

Last month
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data analytics
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digital transformation
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cx
Amperity warns identity gaps and flat budgets mean AI-led retail personalisation remains generic, missing high-intent moments for shoppers.
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Amperity hires Bridget Perry as Chief Marketing Officer

Last month
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data protection
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digital transformation
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.
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Women in tech push for measurable change in AI and leadership

Last month
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digital transformation
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ai
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leadership
Women in tech say AI will entrench bias without diverse leadership, urging IWD to drive measurable change and equitable innovation.
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How women leaders are shaping the future of work and AI

Last month
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hcm
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ai
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ai ethics & governance
Women leaders are redefining work and AI, using curiosity, clarity and empathy to build fairer, more human-centred innovation.
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International Women's Day 2026: Tech leaders urge the shattering of systemic barriers

Last month
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digital transformation
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ai
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leadership
On International Women's Day 2026, female tech leaders warn AI risks deepening bias unless women shape, lead and design the future.
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Expert details the data 'gold' fuelling retail media

Thu, 29th Jan 2026
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data protection
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digital transformation
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cx
Australian retail media booms as brands race to turn fragmented customer data into 'gold' with unified, first-party identity and AI insight.
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Amperity unveils tool to monetise first-party data

Fri, 23rd Jan 2026
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data protection
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martech
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personalisation
Amperity launches Audience Monetization, an AI-powered tool to package and sell permissioned first-party audiences to advertisers.
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flydubai taps Amperity to drive data-led retail shift

Tue, 20th Jan 2026
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digital transformation
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cx
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martech
flydubai partners with Amperity to unify passenger data and accelerate a shift to modern, Offer-Order-based airline retailing.
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Amperity unveils AI agent to build live customer journeys

Wed, 14th Jan 2026
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cx
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martech
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rpa
Amperity has debuted an AI Customer Data Agent that turns natural-language prompts into live segments and customer journeys for marketers.
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Martech experts discuss future of customer data platforms, interoperability and AI

Thu, 18th Dec 2025
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data analytics
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cx
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martech
Martech leaders say CDPs will shift from passive data stores to AI-driven intelligence hubs, uniting personalisation, media and trust.
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Amperity unveils AI tools to personalise airline, hotel stays

Thu, 18th Dec 2025
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digital transformation
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cx
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martech
Amperity debuts AI-powered tools for airlines and hotels, promising real-time personalised offers by unifying fragmented traveller data.
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Retail media breakthrough in Australia: How Amperity, MixIn and Criteo cracked attribution

Tue, 2nd Dec 2025
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martech
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cdp
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data privacy
MixIn, Amperity and Criteo have launched Australia's first closed-loop retail media attribution, linking in-store sales to digital ads in just five weeks.
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How to unlock customer data success this Black Friday

Fri, 21st Nov 2025
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data analytics
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cx
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martech
This Black Friday, retailers are set to leverage AI and unified customer data to transform seasonal sales spikes into year-round competitive advantages.
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Amperity introduces Real-Time Profiles for instant personalisation

Tue, 4th Nov 2025
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cx
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martech
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personalisation
Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.
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Australian retail media first links in-store sales to digital ads

Wed, 15th Oct 2025
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data analytics
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martech
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cdp
Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.
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Seattle Seahawks unite fan data with Amperity for better engagement

Fri, 19th Sep 2025
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cx
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martech
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partner programmes
Seattle Seahawks partner with Amperity to unify fan data, enabling personalised engagement and improved experiences for supporters at Lumen Field and beyond.
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Brands overlook 'identity resolution gap' in AI-driven customer data era - expert warns

Tue, 12th Aug 2025
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cx
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martech
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personalisation
Most brands invest in customer data unification yet overlook identity resolution, crucial for personalised AI strategies and effective retail media use.
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Retailers face data hurdles as just 11% ready for full-scale AI

Thu, 7th Aug 2025
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data analytics
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cx
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martech
Just 11% of retailers are ready to fully scale AI tools, with data challenges limiting wider adoption despite 45% using AI weekly, says Amperity report.
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The agentic AI revolution: Experts explain key business trends

Wed, 6th Aug 2025
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data analytics
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cx
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martech
Agentic AI is transforming business with smarter virtual assistants and personalised marketing, reshaping customer experience and operational workflows globally.