EasyDMARC raises USD $20 million to boost global expansion

US-based email security firm EasyDMARC has announced the successful closure of a Series A funding round, raising USD $20 million. The round was led by New York-based Radian Capital and aims to expand EasyDMARC's global operations and strengthen its technological capabilities.

Domain-based Message Authentication Reporting and Conformance (DMARC) is a global standard introduced in 2012. It is designed to protect against email spoofing by verifying the authenticity of the sender. This standard, which has been increasingly adopted by major email providers like Google and Yahoo, ensures that received emails genuinely come from the stated source. Despite the rising adoption, independent implementation often presents complexities.

Established in 2018 by Gerasim Hovhannisyan and Avag Arakelyan, EasyDMARC simplifies the email security and authentication process for businesses of various sizes. The company's B2B SaaS product aims to secure domain and email infrastructure, prevent phishing attacks, and improve email deliverability.

EasyDMARC plans to utilise the newly acquired funds to further invest in its team and technology. The expansion will encompass all business functions to enhance existing product offerings for a more streamlined experience for enterprise clients worldwide. The firm's efforts are also focused on meeting increasing regulatory compliance demands.

The company, which currently protects over 83,000 customers in more than 130 countries, will also focus on strengthening its channel partner ecosystem across regions, including Europe, the UK, the US, and APAC. This initiative aims to provide Managed Service Provider (MSP) partners with additional resources and improved processes to better serve end customers.

EasyDMARC has grown exponentially since its establishment and is a notable example of the burgeoning Armenian startup ecosystem, which has garnered significant interest from global investors. Gerasim Hovhannisyan emphasised the importance of combating phishing emails, which remain a major entry point for cyber-attacks. "DMARC is a proven solution to this threat. At EasyDMARC, we are passionate about making email security simple and accessible to businesses of all sizes," he stated.

Radian Capital's Principal, Dana Sadovnic, remarked on the substantial market opportunity that EasyDMARC is poised to capitalise on, driven by Google and Yahoo's announcements and rising phishing threats. "The significant market interest in EasyDMARC underscores the value of its sophisticated product suite, which enables companies to effectively configure, manage, and monitor DMARC security protocols throughout their lifecycle," she said.

Serdar Melez, Senior IT System Engineer at Teamviewer, one of EasyDMARC's customers, highlighted the advantages of integrating EasyDMARC's solutions. "EasyDMARC's recent investment underscores the growing recognition of their pivotal role in shaping enterprise email security. By integrating their advanced DMARC solutions, we enhance our defences against outgoing phishing, spoofing, and other email threats, reinforcing our ongoing commitment to maintaining the highest standards of email security," he noted.

Michael Berg, Security Services Manager at Empyrion Technologies, also commented on the efficacy of EasyDMARC's platform. "We have found that consolidating management and reporting of essential email security and deliverability features such as SPF, DKIM and DMARC within one platform has significantly improved our accuracy, efficiency, and response time. The USD $20 million investment EasyDMARC has received proves that we are not alone in our assessment of the critical nature of email security and deliverability, and we are also not alone in our assessment that EasyDMARC is having a huge impact in this space," he remarked.

With the evolving regulatory landscape, EasyDMARC is preparing to adapt to new mandates. "Google and Yahoo have already mandated DMARC for bulk senders, and the PCI DSS will soon follow early next year," Hovhannisyan added. The new funding is set to aid in expanding EasyDMARC's global footprint and advancing its solutions, ensuring that partners stay ahead of the ever-evolving cyber threats and regulatory requirements.