Soprano news stories

The technology industry continues to see gender biases, pay gaps, and women thinking twice before expressing their opinions—and it’s deterring young female talent from entering the industry.

The acquisition further extends Soprano’s operational footprint in Asia and Europe and puts Soprano on a path to deliver more than 10 billion mobile transactions annually in 2021.

As the all-important holiday shopping season moves closer, it is even more critical retailers invest in proven marketing technology to stand out from the crowd, writes Soprano Design vice president for global product and marketing Matt Thompson.

Since Soprano and Vodafone began working together in 2016, demand for cloud-based mobile messaging services has continued to surge.

"businesses capable of both pushing appropriate messaging out and allowing customers to respond will be in a strong position."

The updated platform includes rich communication services (RCS) support for businesses and government organisations to build mobile interaction campaigns for key stakeholders.

While savvy businesses understand engaging with customers in their own environments makes sense, the path to making these meaningful connections with customers is not always easy.

At the forefront of this engagement experience will be newer mobile technologies such as WhatsApp Business, Apple Business Chat and Google’s use of RCS on Android devices.

About 90 percent of text messages are read within three minutes of receipt and we’re seven times more likely to respond to a text than an email.

Cloud-based enterprise messaging solutions provider Soprano Design has announced new interactive digital channels designed to couple enterprise and social messaging platforms.

Hospitals investing in mobile technologies are experiencing better patient engagement, improved productivity and administrative efficiencies.

Within Asia Pacific, Soprano is seeing a surge in demand for enterprise-grade messaging platforms.

“Corporate demands today for fast, direct and interactive communications with staff and stakeholders in multiple locations is escalating by the week.”