Icetana AI signs AUD $3.6 million deal with SoftBank Robotics

icetana AI has announced a multi-year partnership deal with SoftBank Robotics Group to expand its security AI software deployment across Japan and the Asia-Pacific region.

The two companies have finalised four agreements, including a Subscription Agreement, Global Partnership Agreement, Distribution Agreement for Japan, and a joint development Scope of Work, together valued at over AUD $3.6 million. This is the largest strategic partnership signed by icetana AI so far.

Equity investment and board representation

The deal includes an equity placement, with SoftBank Robotics Singapore subscribing for 93,683,262 icetana AI shares at AUD $0.02 per share. The share price represents a 33% premium to the company's 15-day volume-weighted average price. Upon completion, SoftBank Robotics Singapore will hold an estimated 17.6% stake in icetana AI.

In addition to securing the equity position, SoftBank Robotics Singapore will have the right to nominate a non-executive director to the icetana board as long as it maintains at least a 10% shareholding.

Distribution and guaranteed revenue in Japan

Separate to the equity transaction, SoftBank Robotics Group has been named the exclusive distributor for icetana AI's products in Japan for an initial 12-month period. Under the terms of the distribution agreement, SoftBank Robotics Group has committed to generating an annual recurring revenue (ARR) of USD $450,000 for icetana AI between July 2025 and June 2026.

If actual customer sales fail to reach the contracted threshold, SoftBank Robotics Group must place an order to cover any revenue shortfall. The agreement further builds on icetana AI's ongoing arrangements in Japan through its partner, Macnica Inc., which continues to act as a global distributor and strategic shareholder.

Joint software development

SoftBank Robotics Corp. will also invest AUD $1.08 million over three years, at AUD $360,000 per annum, to fund joint development activities with icetana AI. This includes integrating icetana AI's video analytics with SoftBank Robotics Group's automation and security solutions, ensuring the resulting technologies interoperate with third-party systems, and delivering features specific to SoftBank Robotics Group under a perpetual software licence.

Product trial in Japan

As part of its market expansion in Japan, SoftBank Robotics Group plans to introduce a free trial campaign for icetana AI's solutions. This one-month offer covers up to 50 surveillance cameras and includes facial and licence plate recognition features, aligning with SoftBank's broader AI ecosystem strategy.

Leadership comments

"Adding to our existing partnership with Macnica, this agreement with SoftBank Robotics Group represents a major step forward for icetana AI in Japan. Their global leadership in AI and commercial scale in Japan create an ideal launchpad for our next phase of growth. This partnership not only accelerates our expansion into key markets but also integrates our technology into some of the world's most advanced security platforms."

This was the statement from Kevin Brown, Chief Executive Officer of icetana AI, who emphasised both the significance of the new partnership and the company's broader expansion plans.

Kent Yoshida, Chief Business Officer at SoftBank Robotics Group, offered his perspective on the collaboration, stating:

"We are excited to collaborate with icetana AI to bring cutting-edge video intelligence to our customers. Their technology is a natural extension of our AI innovation strategy, and we look forward to driving growth together in Japan and beyond."

Strategic significance

The agreements position icetana AI's self-learning security AI software on a platform for commercial expansion in Japan and the wider Asia-Pacific region, leveraging SoftBank Robotics Group's established presence in robotics and automation.

icetana AI continues to work with Macnica Inc., which will remain involved as a global distributor and shareholder, and will focus further on integrating its software with a broader ecosystem of security and automation solutions through this new partnership.