How McAfee aims to curb enterprise data loss

McAfee announced it was named a Gartner Peer Insights Customers' Choice for Enterprise Data Loss Prevention. 

Gartner defines Enterprise Data Loss Prevention (EDLP) as the market that comprises offerings that provide visibility into data usage across an organisation for a broad set of use cases and the dynamic application of policies based on the content and context at the time of operation. 

EDLP seeks to address data-related threats including the risks of inadvertent or accidental data loss, and the exposure of sensitive data using monitoring, filtering, blocking and other remediation features.

The Gartner Peer Insights Customers’ Choice is a recognition of vendors in this market by verified end-user professionals, taking into account both the number of reviews and the overall user ratings. 

To ensure fair evaluation, Gartner aims to maintain rigorous criteria for recognising vendors with a high customer satisfaction rate. 

For this category, a vendor must have a minimum of 50 published reviews during the submission period with an average overall rating of 4.2 stars or higher, and McAfee Enterprise Data Loss Prevention had this for the submission period required for this Customers’ Choice announcement.

McAfee VP of corporate product Raja Patel says, “We believe our position as a Gartner Peer Insights Customers’ Choice for Enterprise Data Loss Prevention is a testament to our device-to-cloud strategy. 

“Our Enterprise DLP capability, integrated with MVISION Cloud, helps our customers stay on top of evolving security needs, with solutions that are simple, flexible and fast, so that our customers can act decisively and mitigate risks.” 

“We take great pride in being recognised by our customers on Gartner Peer Insights.”

Companies may fall victim to data loss through malicious and unintentional leakage of information, such as customer information, intellectual property, financial data and personnel files. 

McAfee Data Loss Prevention (DLP) aims to help safeguard intellectual property and ensure compliance by protecting sensitive data such as PCI, PII, and PHI wherever it lives - on premises, in the cloud or at the endpoints. 

Integrated with McAfee ePolicy Orchestrator (ePO) software, McAfee DLP can be centrally deployed and administered, offering users a single experience when it comes to managing all DLP violations and reporting. 

Integrated with McAfee MVISION Cloud (previously Skyhigh Networks), DLP policies are supposedly extended to the cloud to ensure consistent data protection across multiple environments.